Assignment 2: Innovation Management
Main objectives of the assessment:
To enable students to exhibit their appreciation of the module material concerning innovation management relevant to the operation of engineering related businesses.
Brief Description of the assessment:
The scenario is a high technology business expansion. Students should develop a systemic approach to managerial decision making based on evaluation against most aspects of the taught module and further research. The report is in four parts worth 25% each part.
Learning outcomes for the assessment (refer to the appropriate module learning outcomes)
Managing innovation and knowledge in view of the behavioural aspects of employee motivation and high performing teams. Specifically:
1. Explain the rationale behind the proposed initiatives in terms of value provision andorganisational performance
2. Appreciate the behavioural aspects of high performing operations during business growth
3. Designing organisations that support creativity and innovation
The students will be required to:
Prepare an individual assignment (no shared work).
Full references and sources of all materials must be stated.
Guidance on the required critique and evaluation is given on the following pages.
Assessment method by which a student can demonstrate the learning outcomes:
Business performance planning for a new high technology business operation in a single report that is marked by module tutor.
50% of module marks
Format of the assessment/coursework: (Guidelines on the expected format and length of submission):
Format is a formal written report of 2500 words maximum (word count to be stated on the front cover) including diagrams and tables. Report should comprise Title Page and Parts 1 – 4. Also (not in word count): References (essential: see library guide on Harvard Referencing) and Appendices (if needed).
Assessment date/submission deadline:
Please submit by 4pm Thusday 18th Febuary 2016, to the Taught Programmes Office (MSCT 055).
Indicative reading list:
The module Course Notes (available online) including Recommended Reading.
Management: The New Workplace 8th edition by Richard L. Daft and Dorothy Marcic. Published by Cengage, 2012, ISBN: 978-1111822637
References are expected of which 80% should be academic (text books/ journal articles.) Students are expected to access and utilise academic articles which are accessible via the Brunel library homepage (e.g. using the “Summon” search engine or the “Emerald database”).
Use your student ids for anonymity (i.e. no student names on the assignment itself).
Assignment 2: Innovation Management. 2500 wards
Deadline 16 March. 2016
Below is the assignment.