Unit 29 Health promotion

Session: September 2016

HND Assignment Brief

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Programme title

CPK 36 Pearson BTEC Level 5 HND Health and Social Care
Unit number and title

Unit 29

Health Promotion

Assignment   number   and title 

1 of 1

Enabling Service Users in the UK to promote good health.
Unit Leader 
Assessor (s) 
Issue DateSeptember 30, 2016
Final assignment submission deadline09 – 14 Jan 2017





Late submission deadline
16 – 21 Jan 2017

The learners are required to follow the strict deadline set by the College for submissions of assignments in accordance with the BTEC level 4 – 7 submission guidelines and College policy on submissions. They should also refer to Merit and Distinction criteria that require evidence of meeting agreed timelines and ability to plan and organise time effectively without which the learner may not expect to receive a higher grade.
Resubmission deadlineTBA



In class feedback will be available from draft submissions on a task-by- task basis as a formative as well as summative feedback in the form of initial submission.

Final feedback will be available within 2 weeks of the submission date.





The work you submit must be in your own words. If you use a quote or an illustration from somewhere you must give the source.

Include where possible in text citation and a bibliography at the end of your document.  You  must  give  all  your  sources  of  information  using Harvard referencing system.

There is a glossary at the end of the assignment that will help you understand the command words for the assignment.

Make  sure  your  work  is  clearly  presented  and  that  you  use  correct grammar.

Wherever possible use a word processor and its “spell-checker”.

Internal verifier


Signature   (IV   of the brief)







This Unit will be assessed by assignment and a presentation.

You are strongly advised to read “Preparation guidelines of the Coursework Document”

before answering your assignment.


Assignment help

Introduction and background notes (vocational context)

As a social worker who works in a local authority in East London you are required to have an understanding of what the influences are on the health of the individuals in your community and who you work it. You have recently come across a case in which two people could have benefited from an early intervention from health professionals, teachers, their parents and the wider community.

Task 1: LO1 Understand the socio-economic influences on health.

Jack just moved to the UK as a refugee. He comes from Darfur, Sudan. Jack was recently moved to a care home because of his poorly managed type 2 diabetes. His leg was recently amputated because of his condition. They have 6 children, who are staying with their mom in a council house. The reason they have many children is that according to his culture, he doesn’t believe in family planning. His wife who suffers from depression has not yet found a job, so the family depends on social benefits as their income. They are both smokers and drinkers and obese. This will be a reflection on a real life situation from health and social care practice, so all names and information that could identify the clients, will be changed in accordance with the Nursing and Midwifery Council guidelines to protect patient confidentiality (2004).

Your report must focus on the issue of either 1) how the social-economic factors faced by Jack and Deborah influence the health of Jack and Deborah 2) how their predicament could affect their ability or ability of their children to access health care services.

The main focus of your discussion throughout the assignment must be on Health Promotion and should relate to the case study where necessary. Certain models of health promotion and approaches should be addressed to see what could be useful when trying to promote someone like Jack and Deborah to make a lifestyle change to benefit their own, and in this case their children

You will also then look at Government Initiatives, policies and strategies surrounding this case scenario, and any ethical issues that arise from this situation and discuss this in relation to Jack and Deborah.

What you just do

(750 maximum word report) Using the case scenario, you must include the following into your report and discussion to demonstrate an understanding of the effect socio-economic circumstance can have on health.

1.1 explain the effects of socio-economic influences on Jack and Deborah’s health [P1.1]

1.2 asses the relevance of government resources such as reports/research reporting on inequalities in health in relation to the case study. [P1.2, D1]

1.3 discuss the reason and any possible barriers to Jack and Deborah accessing health care. [P1.3, M1]

To achieve D1 ideas have been generated using  Black Report and Acheson report and any other governmental reports to show their relevance to reporting inequalities in health in relation to the case study

To achieve M1 conclusion have been arrived about barriers to accessing health care and have been

justified with examples.

Task 2:  LO2 Understand models of health promotion

Using the case scenario, you must demonstrate your understanding of models of health promotion by:

2.1 analyse the links between government strategies and models of health promotion in relation to the case study. Here you must use Beattie’s model of health promotion to support your answer in relation to Jack and Deborah. [P2.1, M2]

2.2 Explain the role that the different professionals in health and social care have on meeting health promotion targets set by government in relation to Jack and Deborah. [P2.2]

2.3 Discuss the role of routines in promoting healthy living with respect to Jack and Deborah in the case study. [P2.3, D3]

To achieve M2, using Beatties’ model of Health Promotion you should show the link between government strategies in relation to the case study.

To achieve D3, ideas about roles of routines have been generated in promoting healthy living for Jack and


Task 3: LO3 Understand factors which influence health promotion

Use the case scenario as a background to answer the following questions.

You must include the following in your report.

3.1 Identify the theories of health behavior and explain how health beliefs are translated into behavior in relation to Jack and Deborah in the case study. Use the Stages of Change model to support your answer. [P3.1]

3.2 Discuss the potential effects of conflicts with the local industry on health promotion with respect to Jack and Deborah. [P3.2, M3]

3.3 Explain with examples the importance of providing relevant health related information to the public with respect to Jack and Deborah. [P3.3]

To achieve M3, principles about the conflicts with local industry on health promotion as related to the case study have been applied and justified with examples.

Task 4 - LO4: Be able to plan a health promotion campaign.

Each student must demonstrate through an individual presentation the following:

4.1  plan  a  specific  health  promotion  campaign  that  supports  government  health  promotion strategies. [P4.1, D2]

4.2 explain how the health promotion campaign supports health promotion strategies. [P4.2]

For this assessment TASK 4. Each student will choose from any of the following 4 (four)

health promotion areas and present a Poster presentation:
  1. School health promotion

  2. Workplace Health promotion

  3. Community-based health promotion in health care settings

  4. Rural health promotion.

You will plan a health promotion campaign from the above 4 areas of health promotion. i.e. obesity, smoking,  alcohol,  air  pollution,  teenage  pregnancy,  HPV,  cervical  cancer  etc.)  for  your  local authority and imagine that you are in charge. Each individual will then research their allocated topic and prepare a guided 10 minute poster

To achieve D2, substantial projects such as your health promotion campaign have been planned, managed and organised.

Presentation Guidelines
  1. The presentation lasts 10 minutes only. The presentation dates will be over a range of 2

class days, therefore it’s important that you keep within your 10 minute time limit.
  1. You must present your work as a Poster presentation. Failure to do so means you will fail

the presentation.
  1. You should reference your work using a range of sources.

  2. Submit your slides (6 per page) on the VLE when you submit your final submission.

In your  poster presentation you must address the following   to show a full understanding of LO4.
  1. The target group and their characteristics.

  2. Needs of the target group regarding your health promotion campaign.

  3. Goals of health promotion.

  4. Specific objectives for activity.

  5. The resources that will be needed for your health promotion campaign

  6. Content, method of activity.

  7. How your health promotion campaign will be evaluated.

  8. How does your health promotion campaign support health promotion strategies.

Relevant Information
  1. Outcome of the Unit

On successful completion of

this unit a learner

Assessment criteria for pass:

To achieve each outcome a learner must demonstrate;
Questions reflecting the Outcome
LO1 :

Understand the socioeconomic influences of health
1.1 explain the effects of socioeconomic influences on


1.2  assess  the  relevance  of  governance  sources  in reporting on inequalities in health

1.2 discuss reason for barriers to accessing health

Understand models of health promotion
2.1 analyse the links between government strategies and models of health promotion

2.2   explain   the   role   for   professionals   in   meeting

government targets for health promotion

2.3 discuss the role of routines in promoting health living

Understand factors which influence health promotion
3.1 explain how health beliefs relate to theories of health


3.2 discuss the possible effects of potential conflicts with local industry on health promotion

3.3 explain the importance of providing relevant health related information to the public

Be able to plan a health promotion campaign
4.1 plan a health promotion campaign to meet specific objectives

4.2 explain how the health promotion campaign supports health promotion strategies

  1. Grading Criteria for Merit and Distinction of this coursework

Merit (M1, M2, M3)Distinction (D1, D2, D3)
DescriptorsIndicative characteristicsDescriptorsIndicative characteristics

Identify and apply strategies to find appropriate solution
Pass requirements achieved

an effective approach to study and research has been applied

Use critical reflection to evaluate own work and justify valid conclusions
Pass  and  Merit  requirements achieved

Conclusions    have     been

arrived at through synthesis of ideas and have been justified

Select/design and apply appropriate methods/techniques
  Relevant theories and techniques have been applied

A range of methods and

techniques have been applied

Complex information/data

has been synthesised and processed

Take responsibility for managing and organising activities
  Substantial activities, projects or investigations have been planned, managed and organised

Activities have been managed

The importance of

independence has been recognised and achieved

Present and communicate appropriate findings

logical    principles   have been applied and justified

Demonstrate convergent/


creative thinking
  Ideas have been generated and decisions taken

Convergent     and     lateral

thinking have been applied

  1. Preparation guidelines of the Coursework Document

  2. All coursework must be word-processed.

  3. Document margins must not be more than 2.54 cm (1 inch) or less than 1.9cm (3/4 inch).

  4. Font size must be within the range of 10 point to 14 point including the headings and body text (preferred font size is 11).

  5. Standard and commonly used typeface such as Arial should be used.

  6. All figures, graphs and tables must be numbered.

  7. f. Material taken from external sources must be properly refereed and cited within the text using Harvard standard

  8. Do not use Wikipedia as a reference.

  1. Plagiarism and Collusion

Any act of plagiarism or collusion will be seriously dealt with according to the College regulations. In this context the definition and scope of plagiarism and collusion are presented below:

Plagiarism is presenting somebody else’s work as your own. It includes copying information

directly from the Web or books without referencing the material; submitting joint coursework

as an individual effort.

Collusion  is  copying  another  student’s  coursework;  stealing  coursework  from  another

student and submitting it as your own work.

Suspected plagiarism or collusion will be investigated and if found to have occurred will be dealt with according to the college procedure. (For details on Plagiarism & Collusion please see the student handbook)
  1. Submission

  2. Initial submission of coursework to the tutors is compulsory in each unit of the course.

  3. Student must check their assignments on ICON VLE with plagiarism  software Turnitin to

make sure the similarity index for their assignment stays within the College approved level. A student can check the similarity index of their assignment three times in the Draft Assignment submission point located in the home page of the ICON VLE.
  1. All Final coursework must be submitted to the  Final submission point into the unit (not to the  Tutor).  A  student  would  be  allowed  to  submit  only  once  and  that  is  the  final

  1. Any computer files generated such as program code (software), graphic files that form part of the coursework must be submitted as an attachment to the assignment with all documentation.

  2. Any portfolio for a unit must be submitted as a hardcopy to examination office.

  3. f. The student must attach a tutor’s comment in between the cover page and the answer in the case of Resubmission.

  1. Good practice

  2. Make backup of your work in different media (hard disk, memory stick etc.) to avoid distress for loss or damage of your original copy.

  1. Extension and Late Submission

  2. If you need an extension for a valid reason, you must request one using an Exceptional Extenuating Circumstances (EEC) form available from the College examination office and ICON VLE. Please note that the lecturers do not have the authority to extend the coursework deadlines and therefore do not ask them to award a coursework extension. The completed form must be accompanied by evidence such as a medical certificate in the event of you being sick.

  3. Late submission will be accepted and marked according to the college procedure. It is noted that late submission may not be graded for Merit and Distinction.

  4. All Late coursework must be submitted to the  late submission point into the unit (not to

the  Tutor).  A  student  would  be  allowed  to  submit  only  once  and  that  is  the  final submission.
  1. Submission deadlines Online to the ICON VLE only

Formative feedbackWeek 12
Final Submission09 -14 Jan 2017
Late submission16 -21 Jan 2017

  1. Glossary

Explain: Clarify a topic by giving a detailed account as to how and why it occurs, or what is meant by the use of this term in a particular context. Your writing should have clarity so that complex procedures or sequences of events can be understood; defining key terms where appropriate, and is substantiated with relevant research.

Assess: Weigh up to what extent something is true. Persuade the reader of your argument by citing relevant research but also remember to point out any flaws and counter arguments as well. Conclude by stating clearly how far you are in agreement with the original proposition

Discuss: Essentially this is a written debate where you are using your skill at reasoning, backed

up by carefully selected evidence to make a case for and against an argument, or point out the advantages and disadvantages of a given context. Remember to arrive at a conclusion.

Analyse: Break an issue into its constituent parts. Look in depth at each part using supporting

arguments and evidence for and against as well as how these interrelate to one another.

Plan: A proposed or intended course of action

Evaluate - when you evaluate you judge or determine the significance, worth, or quality of

something; assess

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